UNIQUE OUTDOOR ADVERTISING,

DRIVEN BY LOCALS

 

A NEW OUT OF HOME PERFORMER

Nielsen's 2019 Out of Home Advertising Study found that wrapped cars are

1st

The most noticed

transit media format

16% more than bus ads

106% more than taxi ads

326% more than rail ads

2nd

The second most

noticed format overall

 

16% more than digital billboards

36% more than posters

64% more than street furniture ads

As featured in

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MK_logo.jpg
Mumbrealla Logo.jpg

WHY WRAPPR YOUR BRAND?

It's Unique

Get cut through, be distinctive, be surprising

It's Local

Own a local area. Be promoted by locals, where the locals go

It's Complementary

Enhance your ROI. Go where the other formats cannot

HOW IT WORKS

 

1.

Advocates join Wrappr and are surveyed (extensively!)

CAPABILITIES

GPS Tracking

Heat-mapping

Key location breakdowns

Kilometres driven

Key location parking

Time period breakdowns

On-Demand Activations

Send out offers to your advocates to swarm together at events, in the CBD or in high visibility locations

Performance Reporting

Measure your reach, frequency, high impact impressions, and conversion into physical stores

OPTIONS & PRICING

$1 CPM*

Rear Windscreen

$1.3 CPM*

Side Panels

$2.9 CPM*

Partial Wrap

$3.4 CPM*

Full Wrap

Average CPM, including production, installation and removal*

 

LOCATIONS & LEAD TIMES

If you can find your customers on a map, you can target them with Wrappr!

For campaigns in other locations, get in touch!

BRAND AND ADVOCATE SAFETY

By using sophisticated GPS alerts and a public phone line, we ensure that your advocates are safe on the road and that we can take action on misconduct

Speeding and Unsafe Acceleration

Alerts come via GPS unit installed in advocate's car and result in immediate payment reduction

General Safety

Alerts come via public phone number promoted on a 'How's my driving?' rear windshield sticker

Check out FAQ for more details on penalties for misconduct

Airline

Encourage flight bookings with

"Time for another trip?" on ride-share vehicles

 

WANT SOME INSPO?

RESEARCH

Wrappr research

The Effectiveness of Car Advertising Media: Perceptions of Generation-Y Consumers

Roux 2014

Wrappr research

How to Start a Movement

Derek Sivers 2010

Wrappr research

What drives immediate and ongoing word of mouth?

Berger 2011

Wrappr research

Dogs on the Street, Pumas on Your Feet: How Cues in the Environment Influence Product Evaluation and Choice

Berger 2008

Wrappr research

Investment Analysis - Measuring the value of vehicle wraps

Hubbard 2003

See what people are saying on Quora

Wrappr research

The Perception-Behavior Expressway:  Automatic Effects of Social Perception on Social Behavior

Bargh, Dijksterhuis 2000

Wrappr research

Cadbury-Schweppes Vehicle Graphic Effectiveness Study

3M Graphics 2009

Wrappr research

How to get your ideas to spread

Seth Godin 2003

WANT TO KNOW MORE?

 
 

READY TO TAKE THE FIRST STEP?

 

2020 © Wrappr Pty Ltd | ABN 22 618 600 936

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