Frequently Asked Questions

Joining a Campaign

What requirements do I have to meet in order to do a campaign?

Every campaign is different, so the most important thing is that you fulfil the requirement of being yourself :) Advertisers are looking to connect with people who fit their target customer profile, and who like their brand. With this in mind, your suitability for one campaign may be excellent and you'll be top of the list, whilst for another campaign you may not be so suitable. You also will need to be able to meet the exposure targets set by the brand, which could include driving a certain number of km each month in target areas, or your spending a certain amount of time in target areas. In general, we will not accept vehicles that are older than 7 years old. In saying this, some brands are looking for older cars, so please don't hesitate creating a profile.



Do I get to choose what campaign I am involved in?

Absolutely! We don't want you to ever be involved in a campaign you're not excited to be involved in.



How do I give myself the best chance at being selected for a campaign?

The short answer is - complete your advocate survey! The more information we have about the types of brands you like, the better we will be able to match you with suitable campaigns.



How old can my vehicle be?

For the majority of campaigns we will only accept vehicles that are 7 years old or newer, but there are exceptions, so we encourage you to make an advocate profile no matter how old your vehicle is! The 7 year rule is there because advertisers are mostly looking for modern vehicles to represent their brand, but also because after 7 years your original vehicle manufacturer's paint will have deteriorated to a level that makes paint damage possible when removing the advertising. If you would still like to be involved in a campaign, but your vehicle is older than 7 years, you're most welcome to make a profile and we will still match you with suitable campaigns. These will be campaigns where advertisers aren't looking for newer vehicles specifically and you will have to be comfortable with the risk of paint damage to your vehicle.



Who can see the information in my advocate profile?

Good question! The only people who can see the information in your advocate profile is us and prospective advertisers who go through a verification process before being privy to this information.



Installation and Removal of the Ad

Where do I go to get the advertising installed or removed?

Advertising is installed and removed at one of our partner facilities which are located all over Australia. When you receive your campaign offer we will let you know where your installation is scheduled to take place. As we have so many locations across Australia, wherever the campaign may be your installation location will rarely be further than 30-45 minutes drive away.



How long will it take to have the wrap installed and removed?

Installation of the wrap will vary greatly depending on the size of your vehicle and how much of it will need to be wrapped. Rear windshield wraps take about 15 minutes to install, and less than 5 minutes to remove. Full wraps usually take one full day to install, and half a day to remove. For larger vehicles like trucks and vans, full wraps can take up to two days to install.



How will I get to and from the workshop without my vehicle?

We provide you with half of your first month’s payment on the day your vehicle is due to have the wrap installed. This money can be used as you wish, including on public transport, taxi or rideshare.



What happens if my vehicle is damaged during the installation or removal of the ads?

We provide full insurance over your vehicle whilst it's in our care, so in the unlikely event that an accident happens and damage is caused, repairs will be arranged and paid for by us.



I have found an issue with the advertising, what do I do?

If you've found an issue with the advertising, please notify us immediately at enquiries@wrappr.co.



During the Campaign

What requirements do I have to meet during the campaign?

Good question! This will vary from campaign to campaign, and before joining a campaign you will need to agree to the requirements of the campaign. A common requirement is a minimum monthly number of kilometres driven in designated areas. So for example, an advertiser may require that you drive at least 1000km a month or spend at least 60 hours in a certain area. Some campaigns may have more unique requirements, but these will all be given to you before you agree to commit to a campaign.



The ad has been damaged, what do I do?

If there has been some damage done to your advertising, you must notify us immediately by emailing enquiries@wrappr.co.



I have been involved in an accident, incident or altercation on the road, what do I do?

If you've been involved in an accident, incident or altercation on the road, please email us immediately at enquiries@wrappr.co. It's important that you notify us as soon as possible so that we can take action to mitigate any damages caused. Failing to notify us of an accident, incident or altercation may result in your early removal from the campaign in serious circumstances.



What do I do if I want to take a holiday or am unable to fulfill my campaign requirements for a period of time?

We love holidays! Lucky you :) We understand that your life doesn't revolve around promoting brands you like, and that sometimes plans or unexpected events will get in the way of you fulfilling the campaign criteria. Ultimately it is your responsibility to meet the campaign criteria you agree to at the start of the campaign, and failing to do so will result in your payments being reduced. But, you will always have the opportunity to make this up! For example, if your payments are reduced for one month (where perhaps you decided to take a holiday) and then in subsequent months you’re able to make this up and increase your payments. This doesn’t mean that you can vastly exceed your campaign requirements for one month and then go on holiday for the rest of the campaign though. It’s important that you’re active on the road throughout the entire campaign in order for the brand to achieve their objectives, so you shouldn’t commit to a campaign which you’re unable to participate in for the full duration.



Can I be removed from the campaign early?

Advocates (who are much less awesome than you are!) who seriously breach the requirements of their campaign will need to be removed from the campaign before it is due to end. It would be a bad situation for us, the advocate and the brand if an advocate is removed early from a campaign, so trust us, we do a lot of work up front to ensure that this will not happen. However, it is something which we will always choose to do if it means we maintain the integrity of the campaign.



Do I have to have your sensors in my vehicle?

Good question! In short, the answer is yes. Our sensors are used to verify that you're fulfilling the campaign requirements, and gives advertisers the confidence to partner with you to promote their brand. All data collected from your vehicle is stored securely and anonymised when shared with advertisers. The only information that we may share with advertisers about you as an individual is general insights about your advertising exposure such as "50% of time spent in Melbourne City" or "600km driven each month". No information that we share with advertisers could be used to determine your current location or what locations you have visited in the past, unless explicitly stated otherwise.



I have received an alert about speeding or unsafe driving, what is this?

When your vehicle is wrapped, it will have a "How's my driving?" sticker displayed on the rear, and will you have a GPS safe driving app installed on your phone. Through both of these, we receive alerts about how safely you are driving on the road and your general conduct. If your safe driving score drops below our threshold you will be notified and your payments will be reduced accordingly if this is not rectified before the end of the month. Likewise, if a report is made to us about your driving via the "How's my driving?" phone line, an appropriate response will be taken by us, which may also include a reduction in your monthly advertising fees or other actions. We understand that there are always two sides to every story, so you will have an opportunity to appeal the payment reduction if you wish.



Payments

How do I get paid?

Easily! We will release your advertising fees at the end of every campaign month. Your first payment will be split into two payments, with half paid on the day you start the campaign, and the second half being paid at the end of the campaign month. Every payment after that will be made monthly.



How much do I get paid?

You will get paid a base amount between $200-500 per month, depending on how much of your vehicle is wrapped. Full wraps receive $500, partial wraps $400, side panels $300 and rear windshields $200. Your base amount will be increased if you participate in any extra activities like stunts, activations or photoshoots. Your base amount will be decreased if you do not meet your campaign requirements for the month or you don’t meet your safe driving requirements.



Brands

Joining a Campaign

What requirements do I have to meet in order to do a campaign?

Every campaign is different, so the most important thing is that you fulfil the requirement of being yourself :) Advertisers are looking to connect with people who fit their target customer profile, and who like their brand. With this in mind, your suitability for one campaign may be excellent and you'll be top of the list, whilst for another campaign you may not be so suitable. You also will need to be able to meet the exposure targets set by the brand, which could include driving a certain number of km each month in target areas, or your spending a certain amount of time in target areas. In general, we will not accept vehicles that are older than 7 years old. In saying this, some brands are looking for older cars, so please don't hesitate creating a profile.



Do I get to choose what campaign I am involved in?

Absolutely! We don't want you to ever be involved in a campaign you're not excited to be involved in.



How do I give myself the best chance at being selected for a campaign?

The short answer is - complete your advocate survey! The more information we have about the types of brands you like, the better we will be able to match you with suitable campaigns.



How old can my vehicle be?

For the majority of campaigns we will only accept vehicles that are 7 years old or newer, but there are exceptions, so we encourage you to make an advocate profile no matter how old your vehicle is! The 7 year rule is there because advertisers are mostly looking for modern vehicles to represent their brand, but also because after 7 years your original vehicle manufacturer's paint will have deteriorated to a level that makes paint damage possible when removing the advertising. If you would still like to be involved in a campaign, but your vehicle is older than 7 years, you're most welcome to make a profile and we will still match you with suitable campaigns. These will be campaigns where advertisers aren't looking for newer vehicles specifically and you will have to be comfortable with the risk of paint damage to your vehicle.



Who can see the information in my advocate profile?

Good question! The only people who can see the information in your advocate profile is us and prospective advertisers who go through a verification process before being privy to this information.



Installation and Removal of the Ad

Where do I go to get the advertising installed or removed?

Advertising is installed and removed at one of our partner facilities which are located all over Australia. When you receive your campaign offer we will let you know where your installation is scheduled to take place. As we have so many locations across Australia, wherever the campaign may be your installation location will rarely be further than 30-45 minutes drive away.



How long will it take to have the wrap installed and removed?

Installation of the wrap will vary greatly depending on the size of your vehicle and how much of it will need to be wrapped. Rear windshield wraps take about 15 minutes to install, and less than 5 minutes to remove. Full wraps usually take one full day to install, and half a day to remove. For larger vehicles like trucks and vans, full wraps can take up to two days to install.



How will I get to and from the workshop without my vehicle?

We provide you with half of your first month’s payment on the day your vehicle is due to have the wrap installed. This money can be used as you wish, including on public transport, taxi or rideshare.



What happens if my vehicle is damaged during the installation or removal of the ads?

We provide full insurance over your vehicle whilst it's in our care, so in the unlikely event that an accident happens and damage is caused, repairs will be arranged and paid for by us.



I have found an issue with the advertising, what do I do?

If you've found an issue with the advertising, please notify us immediately at enquiries@wrappr.co.



During the Campaign

What requirements do I have to meet during the campaign?

Good question! This will vary from campaign to campaign, and before joining a campaign you will need to agree to the requirements of the campaign. A common requirement is a minimum monthly number of kilometres driven in designated areas. So for example, an advertiser may require that you drive at least 1000km a month or spend at least 60 hours in a certain area. Some campaigns may have more unique requirements, but these will all be given to you before you agree to commit to a campaign.



The ad has been damaged, what do I do?

If there has been some damage done to your advertising, you must notify us immediately by emailing enquiries@wrappr.co.



I have been involved in an accident, incident or altercation on the road, what do I do?

If you've been involved in an accident, incident or altercation on the road, please email us immediately at enquiries@wrappr.co. It's important that you notify us as soon as possible so that we can take action to mitigate any damages caused. Failing to notify us of an accident, incident or altercation may result in your early removal from the campaign in serious circumstances.



What do I do if I want to take a holiday or am unable to fulfill my campaign requirements for a period of time?

We love holidays! Lucky you :) We understand that your life doesn't revolve around promoting brands you like, and that sometimes plans or unexpected events will get in the way of you fulfilling the campaign criteria. Ultimately it is your responsibility to meet the campaign criteria you agree to at the start of the campaign, and failing to do so will result in your payments being reduced. But, you will always have the opportunity to make this up! For example, if your payments are reduced for one month (where perhaps you decided to take a holiday) and then in subsequent months you’re able to make this up and increase your payments. This doesn’t mean that you can vastly exceed your campaign requirements for one month and then go on holiday for the rest of the campaign though. It’s important that you’re active on the road throughout the entire campaign in order for the brand to achieve their objectives, so you shouldn’t commit to a campaign which you’re unable to participate in for the full duration.



Can I be removed from the campaign early?

Advocates (who are much less awesome than you are!) who seriously breach the requirements of their campaign will need to be removed from the campaign before it is due to end. It would be a bad situation for us, the advocate and the brand if an advocate is removed early from a campaign, so trust us, we do a lot of work up front to ensure that this will not happen. However, it is something which we will always choose to do if it means we maintain the integrity of the campaign.



Do I have to have your sensors in my vehicle?

Good question! In short, the answer is yes. Our sensors are used to verify that you're fulfilling the campaign requirements, and gives advertisers the confidence to partner with you to promote their brand. All data collected from your vehicle is stored securely and anonymised when shared with advertisers. The only information that we may share with advertisers about you as an individual is general insights about your advertising exposure such as "50% of time spent in Melbourne City" or "600km driven each month". No information that we share with advertisers could be used to determine your current location or what locations you have visited in the past, unless explicitly stated otherwise.



I have received an alert about speeding or unsafe driving, what is this?

When your vehicle is wrapped, it will have a "How's my driving?" sticker displayed on the rear, and will you have a GPS safe driving app installed on your phone. Through both of these, we receive alerts about how safely you are driving on the road and your general conduct. If your safe driving score drops below our threshold you will be notified and your payments will be reduced accordingly if this is not rectified before the end of the month. Likewise, if a report is made to us about your driving via the "How's my driving?" phone line, an appropriate response will be taken by us, which may also include a reduction in your monthly advertising fees or other actions. We understand that there are always two sides to every story, so you will have an opportunity to appeal the payment reduction if you wish.



Payments

How do I get paid?

Easily! We will release your advertising fees at the end of every campaign month. Your first payment will be split into two payments, with half paid on the day you start the campaign, and the second half being paid at the end of the campaign month. Every payment after that will be made monthly.



How much do I get paid?

You will get paid a base amount between $200-500 per month, depending on how much of your vehicle is wrapped. Full wraps receive $500, partial wraps $400, side panels $300 and rear windshields $200. Your base amount will be increased if you participate in any extra activities like stunts, activations or photoshoots. Your base amount will be decreased if you do not meet your campaign requirements for the month or you don’t meet your safe driving requirements.



Advocates